UNIQLO

This wanted to be a very simple and elegant view of the Uniqlo clothes in action. We wanted the set to seem as if it was floating in the space, which I think we achieved. We shot this in Miami during the Miami Open so we could have access to Novak Djokovic and Kei Nishikori, and also featured Sonoya Mizuno from the film Ex Machina. As simple as this was, the surface had to be of a certain material that would look exactly like the real deal on the courts, withstand pounding of the players, and keep them free from injury.

 

Dir. Nadav Kander

Shot on Stage Miami Florida